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Internship Marketing Intelligence

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Internship Marketing Intelligence

Kramp Groep | Varsseveld

Competitive intelligence and market research

During your internship you will become acquainted with the various methods used for the functional Market Intelligence Disciplines. First of all, you will be responsible for data collection on B2B and B2C competition. These activities involve both desk research and field research. You will work with different online tools, financial statements and available market reports. You will also assist with the design, the execution, the analysis and recommendations for surveys. This provides you with a great possibility to put statistical data analysis and data mining techniques in practice.  Second, you will be in data preparation, analyses and interpretation. You will learn how to operate web-analytics tools, how to get insights from databases with data mining tools and how to translate these insights into actions to support decision-making. Third, you will be in touch with your colleagues from marketing, web-analytics, business intelligence and product management to get in-depth knowledge of competition in different product ranges. This offers you a great opportunity to apply your cross-functional and cross-cultural communication skills.

What do we expect from our trainee?

  • Education: currently enrolled in a Bachelor (of Science) or Master (of Science) level studies in Business Administration, Marketing, Economics, Data Science, Statistics or other business-related field.

Our trainee should have the following capabilities:

  • Analytical mindset;
  • Advanced English writing and speaking;
  • Accurate and attentive to details;
  • Knowledge of statistical data analysis (in Excel and preferably SPSS);
  • Affinity with financial reporting is an asset;
  • Work independently and show initiative;
  • Capable of visualizing outcomes of large amounts of data.

What do we offer?
We are an ambitious, fast growing and financially sound organisation. Therefore you can expect a few important things from us. We value personal development. We don’t just say this, but we also live up to it.

Who are we?
Johan Kramp started in 1951 from his garage in Varsseveld. When cycling he crossed borders to Germany: the beginning of the international millions company we are nowadays. We still follow the principles of Johan Kramp, but in time of today. Thanks to our ambitions we are active throughout Europe: a leading position in the agricultural market for parts. We heavily invest in E-Business and innovations. Our aim is to make it easy for our customers to run their business.

Working at Kramp means working with more than 3.000 international colleagues. Despite our size, we retained our family culture. Colleagues describe our culture as warm, friendly and informal. Entrepreneurship is in our DNA, but it’s allowed to make mistakes. Trust and responsibility is what our colleagues value in Kramp as their employer.

Procedure
In case you feel challenged by above role description and requirements, we’re interested in meeting you!

Please use the application button and send your CV and motivation letter.

Solliciteren
Solliciteren

Vacaturekenmerken

Dienstverband: Stage
Functie: Internship Marketing intelligence
Uren: 32 - 40 uur per week
Opleidingsniveau: HBO
Branche: Transport & Logistiek